Privacy Policy

Last updated: January 2025

1. Information We Collect

Advisor Stack ("we," "us," or "our") operates a directory website for AI tools used by financial advisors and planners. We collect minimal information:

  • Analytics Data: Anonymous usage data via Google Analytics (page views, time on site, referral source)
  • Advertising Data: Google AdSense may use cookies to serve personalized ads
  • No Personal Data: We do not collect names, emails, phone numbers, or financial information
  • No User Accounts: There is no registration, login, or user-generated content

2. How We Use Information

  • Analyze site traffic to improve content and user experience
  • Display relevant advertisements via Google AdSense
  • Monitor site performance and security

We do not sell, rent, or share personal information with third parties for their marketing purposes.

3. Cookies & Tracking

Our site uses:

  • Google Analytics: First-party cookies for aggregate traffic analysis
  • Google AdSense: Cookies for ad personalization and measurement
  • Cloudflare: Security and performance cookies (bot detection, caching)

You can disable cookies in your browser settings. Opt-out of AdSense personalization at Google Ad Settings.

4. Third-Party Links

Our directory links to external AI tool websites. We are not responsible for the privacy practices or content of those sites. Review their privacy policies before providing any information.

5. Data Retention

Analytics data is retained per Google Analytics defaults (26 months). We do not store personal data, so there is no personal data to delete.

6. Your Rights

Since we don't collect personal data, there's no personal data to access, correct, or delete. For analytics/ads opt-out, use the links in Section 3.

7. Children's Privacy

Our site is not directed to children under 13. We do not knowingly collect data from children.

8. Changes to This Policy

We may update this policy. Changes are posted here with an updated "Last updated" date. Continued use constitutes acceptance.

9. Contact

Questions about this policy? Contact us via our Contact page (or email if provided).